Laws of Influence For Increased Sales
In this episode, we are talking about the psychology of persuasion and the laws of influence that you need to know about. These are: liking, reciprocity, authority, social proof, consistency, contrast & comparison, and scarcity. Let’s hear about each of them.
What You Will Learn In This Episode:
So these are laws of influence that you want to make sure you implement in all of your social media content, website content, and all of your sales copy and landing pages. Mastering the factors of influence will drive the behaviour of your potential clients in a much quicker and more effective way.